A little background first…My last name is Elder. My friend’s last name is Berry. Our daughters were friends in elementary school and we would carpool to and from school every day. When it was my turn to pick up the kids after school, I would have a sign, made by the office staff, with our names on it and an aide would read it and walkie-talkie back into the building on who needed to come out to leave. I always heard “Elder. Berry. Girls”. haha I though that was so cute and decided if I ever started a business, that was going to be my business name, and it is.
I have a business degree in Marketing/Advertising and love designing graphic arts such as custom logos, banners, newsletters, flyers, etc…I also am a huge crafter so as I was volunteering as a Room Mother over the years for both my daughter’s classes in elementary school, I added to the obsession by making classroom job charts, bulletin boards…basically anything needed to make the classroom environment inspiring and fun. Just a side note…Teachers are amazing. I never really understood how much work, heart and personal expense they put into their classrooms and students. We all think they have it easy with summers off. Not really. They are constantly planning, preparing and buying from their own pocket for the next school year. I’ve spent many summer days at our elementary school helping teachers organize their classrooms with new themes, procedures and fun elements.
I’ve also tried every single craft you can think of. Jewelry making, cross stitch, scrap booking, soap making, candles, lotions, crochet. I have to say, no matter the situation or project needed for my girls, I always had the materials ready. Volleyball bake sale posters? No problem. I could whip those out. School project presentation? Yes. Check the craft bucket. That was always my excuse for why I justified spending so much on supplies. That, and a need to feed my artistic side.
Starting this blog has been very interesting and quite challenging. For me, it’s a creative outlet, but there is a lot more to it than just writing articles. Trying to figure out who to use as a platform for your blog, what company should host your website, adding affiliate links for making money, setting up the blog with graphics and html codes and figuring out how to tie all the social media accounts together. It definitely gets involved! Your voice can be heard by millions if you work at it and that’s really cool. If you are passionate about a subject, create a blog and speak your mind. I’ve been contacted by people in other countries who expressed interest in my posts. The technology now is amazing. Being able to interact with people all over the world, finding a common thread, learning from each other…Wow! The world doesn’t seem so large after all.
Finding a niche for a blog has been tough. I’m all over the place on creativity and find concentrating on just one thing doesn’t work for me. Variety is the spice of life so I decided on elderberrygirls.com being a lifestyle blog. That way, I can speak on many different topics to keep things fresh. On a personal note, I’m going to continue with my craft making, but not to sell. I had a jewelry shop on Etsy for a really long time but decided to try something new. I would like to use my experiences on this journey to help others create their own blog through training, suggestions and programs that work. I want to continue also with creating graphic design images to enhance other’s social media outlets, concentrating on Pinterest, FaceBook, Instagram and Twitter.
Pinterest is a mega popular site for collecting media on the internet. If you’re not using Pinterest to promote your blog, you’re missing out on a huge opportunity. They’ve got 30 billion pins and 750 million boards with a full 75 percent of their traffic coming from mobile devices. It’s the top traffic source to retailer’s websites and can be an awesome venue for monetizing your blog. People pin photos into collections called boards, which serve as catalogs of products and ideas. Creating a board on Pinterest can get you and other people inspired from your ideas and is a great way to network for your business.
I have been on Pinterest for years and have been working a lot on my account lately updating all of my boards, taking training webinars and asking a lot of questions from successful bloggers on how it all works and I’ve learned some new things. Pinterest is a visual experience. It’s all about pictures and the ease of movement to sources provided for more information. Boards are personal and give you a good idea of what a pinner is about, what they’re interested in and what they have to sell.
A good first move is having someone knowledgeable about Pinterest do an evaluation on your boards. Are the pictures bright and clear? Do the links work? Are keywords added? Is your ‘About’ page friendly? SEOs? These are just a few questions to get an answer for from a person who hasn’t been involved with the creation of your page. A critique praising the good and offering suggestions on the things that could be improved. For new pinners, it’s a really good way to start out on the right foot.
If interested, you can contact me for an evaluation on your Pinterest account. I will look at your account and boards and rate each area on user-friendliness. The goal is to get as much out of your account as you can to help your business so you want to make sure you are using all available options to you from it. A report from me within a few days after scheduling an evaluation on how to proceed will be sent via email. My schedule is filling up (it’s amazing!) with these evaluations because the thought is that pinners spend so much time on Pinterest promoting their businesses and millions of potential clients are searching the site, they want to make sure it’s time well spent!
Fill out the contact form or send an email to firstname.lastname@example.org for more information, pricing and/or to schedule a time from me. Thank you for stopping by and I hope to hear from you soon! Leave me a comment if you can. I love hearing from readers!!!